Waffle Stories

Category : Dessert,

Company : Waffle Stories

Brand Origin : Bangalore

Delivery Partner

400 + ratings
Area : 100 Sq.Ft. Investment : INR 8 Lakhs Franchise Outlets : 5

About Us

    Waffle Stories is founded by us sister-in-laws, Divya and Pranitha in July 2014. We love eating waffles and at that time there were no dedicated waffle places in Bangalore. So, during a trip in December 2013 we formed our business plans. We finished testing the market by March 2014. We received a tremendous response and quickly learnt that people in Bengaluru were yearning for new, quirky dessert options. So, we put our plans into action and within 3 months the brand Waffle Stories was born and with it Bangalore got its first exclusive waffles store in Orion Mall.

    We named it Waffle Stories because we wanted our customers to create their stories, dreams and memories with waffles, like we did with ours. We want you to share, live and love your Waffle Stories!

    Our mouth-watering waffles are freshly baked to order, right in front of our customers. We provide the largest selection of waffles such as Choco-chip Waffles, Eggless Waffles, Spicy Waffles and offer the widest array of toppings including sauces, ice cream, fruits and add-ons' that make our waffles a must have.

    Over the last 2 years, we have opened 4 company owned outlets (Orion Mall, Brigade Road, Orion East Mall and Jayanagar 4th block) and many francises in the making. All our cafes Our newest outlet, Jayanagar 4th Block, has one of a kind swing seating and upside down cafe concept to give the store a trendy edge. You can swing, play and enjoy your dessert!

    With the Jayanagar outlet, along with Waffle Stories, we have lauched a new brand - "Freeze It" which serves fresh ice-creams frozen using liquid nitrogen right in front of the customer. The ice creams here are smooth, creamy and yummy! The USP is that the customer has the choice to make his/her own icecream combining flavours, sweetness, toppings and color, yes even colour! With ice creams and waffles under one roof it's double the fun!!

Franchise Model

We are only in FOFO Model        


Kiosk (Mall)



100 Sq.ft.

400 Sq.ft.

Setup Cost

5 Lakhs

5 Lakhs

Franchise Fee

3 Lakhs

5 Lakhs

Total Investment

8 Lakhs

10 Lakhs


12 to 15 Months

15 - 28 Months




 As per government rule GST will be applicable on each payment
Interior Cost is variable, which is depends on design and area size (Sq.ft.)

Brand Origin

Established Year : 2014

Franchise Year : 2016








Complete training will be provided by Brand.


- Agreement Terms is of 5 Years.
- Food Cost is 27%
- Working Capital – 80k to 1.3 lakhs.                       
- Profit Margin 40%
- Important Raw Materials will be provided by the brand.
- Marketing & sales increasing strategy Support.
- Online delivery partners tie-up.
- Software and billing facility.
- Master Franchise is available.



Franchise Discovery helped us set up our waffle franchise, from start to finish. We didn't have to run about for licenses, and all the paperwork was taken care of. We are now running the business happily. Thank you Franchise Discovery.



Franchise Discovery made it easy for us to find investors for the business. It really helps when you have contacts in the marketplace, and we're happy to associate ourselves with Franchise Discovery.

Shrenik Shah


Being in the franchise business for long we have come across many people. We have found Franchise Discovery to match us with the right investors according to their needs. This helps us as well as the investors, many of who are investing for the first time.

Ankit Shah


I thank everyone at Franchise Discovery for the smooth functioning of starting our set up. We were skeptical at how to run a fast food business, but we got all the help and expertise we needed and couldn't be more relieved. We are now thinking of taking up another franchise of desserts this time. Hope things go well again.