CLOUD KITCHENS

The Cloud kitchen is the GEN X concept gaining popularity all over the world. The changing demographics, rising income, consumption level of food, favorable lifestyle changes, the convenience of ordering and aggressive marketing strategies of food delivery portals are the factors of growth in the online food delivery industry. The trend of ordering food and take away food is increasing day by day and is now popular not only in metro or bigger cities but also in B CLASS Cities

With the Prices of Real Estate going sky high it has become difficult for most of the Fine Dine Restaurants to maintain the expenses and survive. The recent survey has revealed that the Footfalls of Fine Dine Restaurants are going down drastically due to the ever-increasing of Home and Office Deliveries. Patel's Chhappanbhog (Swad Parampara Ka) is Delivery and a takeaway kitchen that can set up in small spaces

Patel's Chhappanbhog (Swad Parampara Ka) can be set up at any place not required to be a prime location and it does not require a SKILLED CHEF so there is no dependency on SKILLED LABOUR

Frequently Asked Questions about Patel's Chhappanbhog.

What is Patel's Chhappanbhog

Patel's Chhappanbhog is tech-enabled, Since 1989, Patel's Chhappanbhog is a Well Established Food Brand In Vadodara, Gujarat Which Has Dedicated 30 Years Of Services In The Field Of Making And Catering Sweets And Food Products In the Hospitality And Food & Beverage Industry. We Have Carved A Niche In The Hospitality Business By Offering A Customized And Value-Based Products Through A Wide Range Of Food Recipe That Match The Indian Standard In Its Quality And Taste.

Patel's Chhappanbhog has grown over the Years with a strong Commitment to Serve Our Valued Customers the Very Best Quality and Taste, Innovative Recipe at the Fullest Satisfaction.

Our Wide Spectrum Include All Leading Mnc's, Gov. Organization, Banks, Railways, IRCTC, Hostel Mess And Corporate Institute and We Get Their Loyal Support through Business Reference,

In order to access a larger consumer base, Patel's Chhappanbhog extended its product offering to include food options across snack and mealtimes, and across price points. Further, in order to improve visibility and to increase the number of customer touch-points, Patel's Chhappanbhog decided to create a Cloud Kitchen.

How can customers access Patel's Chhappanbhog?

Customers can access Patel's Chhappanbhog offerings through multiple channels: (a) its mobile application, website, or its centralized call center; (b) various food aggregators like Zomato, Swiggy, Uber Eats Food Panda, etc; (c) take-away and delivery outlets.

- Current Locations: Alkapuri, Karelibaug- Vadodara, Navrangpura Ahemdabad, Gandhinagar, Anand

- Number of Stores: 6

- Orders Delivered: Over 1,65,000 over the last 2 years with an average order value of approx. INR 325/

- Customer Satisfaction Rating: Over 93 %, resulting in repeat business of 35%

- Over the next 2 months, Patel's Chhappanbhog intends to operationalize an additional 10 outlets across major cities in the country and to invest in building its brand. (Opening Shortly, Indore-2, Pune-2, Jaipur-2 Mumbai-1.)

How does Patel's Chhappanbhog intend to build scale?

in order to achieve efficiencies and to build scale, the Company has standardized all its business processes from production to customer experience.

a) Industrialised Kitchen:

While the Company continues to create new products and recipes through its internal R & processes. This, apart from ensuring quality and consistency of taste, allows for significant economies of scale and scope.

(b) Capital Efficient Formats:

The outlets are designed to be capital efficient: (a) the outlets have a small footprint (it is a frameless model- all the food is pre-packaged and is sent to individual stores); (b) the outlets have standardized décor and equipment and are modular thus allowing replicability ( saving in cost and time )in opening up new stores.

(c) Technology Enabled:

The Company has in-house developed and invested in technology backbone to support its operations across the value chain- from production planning, to supply chain, to outlet operations and to customer relationship management. The integrated POS allows the management, franchisees and store managers to track the real-time performance of the outlets, its inventory levels and service delivery efficiency. The web/mobile interface allows customers to track their orders, and to provide their feedback. Date analytics allows customer profiling, tracking consumer behavior and demand forecasting.

Why does Patel's Chhappanbhog want to appoint Franchisees?

In order to quickly build distribution

Who is the ideal Patel's Chhappanbhog Franchise candidate?

Successful Patel's Chhappanbhog franchisees come from all walks of life and have varied and diverse backgrounds, such as self-employed professionals and managers, business people and accountants, and salaried people.

They all have something in common- the desire and driving ambition to be successful running their own business. Our franchisees are self-driven, motivated individuals that are willing to follow a proven Franchise System.

Patel's Chhappanbhog provides the foundation for business that will offer people, with commitment and enterprise, the opportunity for high financial rewards

Of course, success always requires drive, commitment and enthusiasm backed by determination to make it happen. The entrepreneurial spirit is a precious and valuable commodity. That is why, with the right application and opportunity, it pays well.

what is the Business Model?

The food is processed and pre-packaged at a Central Kitchen and sent to individual outlets. The staff at the outlet heat and assemble the final product before serving/delivering it to the customers.

Customers can avail themselves of the food from Patel's Chhappanbhog (take away) opt for deliveries.

For delivery order generation apart from its own channels (Web, app and a Central call centre), Patel's Chhappanbhog has tied up with various food ordering and delivering aggregators, including Swiggy, Zomato, Areo and Food Panda.

This means that the outlet manager shall never have to spend time on a telephone to take orders from its customers -and can focus all her energies on attending to and providing the best customer experience possible.

All outlets are assigned defined territories - and each of the territories are "ring -fenced technologically across order generation platforms (both in house and external) to protect the catchment area of such outlets and this is a part of the Franchise Agreement.

What are the roles and responsibilities of Patel's Chhappanbhog?

patel's Chhappanbhog shall grant the Franchisee the franchise to own and operate a particular outlet under the brand "Patel's Chhappanbhog" for an initial period of 5 years upon execution of a franchise agreement and payment of the requisite franchise fee. Upon the expiry of the initial term, the franchise can be renewed upon mutual consent.

Patel's Chhappanbhog shall assist the Franchisee to identify the location of the outlet, assist in planning its layout, and in planning the equipment, and furniture, and fixture and fixture requirements.

Patel's Chhappanbhog shall install its point-of-sale (POS) hardware and software at the outlet and train the Franchisee's employees/outlet staff to use the system. The Company shall also train the Franchisee's employees/outlet staff to assemble the food products, to operate the kitchen equipment, and shall provide standard operating procedures(SOPs) for store cleanliness, hyaline, and etiquette while dealing with a customer.

Patel's Chhappanbhog shall assist the Franchisee to develop and execute marketing activities for the local market.

 Patel's Chhappanbhog shall also act as the payments and collection agent to its Franchisees ( more on this in #11)