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Online travel tech firm EaseMyTrip on Monday said it will start opening offline retail stores in India. India under a franchise model, which would “allow customers to enjoy an in-store retail experience”.
“With the EaseMyTrip franchise, the company is tapping a new set of offline customers which will enable them to expand their reach. Within its business scope, the target audience it wishes to reach are walk-in customers, EaseMyTrip said in a regulatory filing.
It added that EaseMyTrip franchise offers best-in-class commission structure on all transactions and its bookings, 24*7 dedicated support center to resolve queries and live training on products, operational break-even within 3-4 months Even and profitable growth, regular marketing and loan assistance to grow the business, lead generation support to grow the business and much more.
As per the statement, the pre-requisites for EaseMyTrip franchisee will include “knowledge about travel vertical, sales, customer services, good network of customer base and local contacts”.
Rickant Pitti, Co-Founder, EaseMyTrip, said, “The EaseMyTrip franchise model was born with a simple idea to cater to the needs of a diverse set of customers who prefer to receive face-to-face assistance and are not internet savvy . Together
An EaseMyTrip franchisee, we focus on providing a meet and greet experience that is one of its kind in the travel industry. This will help in building trust and brand through offline personnel support and showcasing products and services to customers, while also helping them book and confirm hassle-free.”
EaseMyTrip, with a customer base of over 11 million and growing, has a network of over 61,000 travel agents, and a booking success rate of 98.4 percent makes it a trusted brand that has been profitable since its inception. The products and services offered under the EaseMyTrip franchise will include flight bookings, group fares, hotels, holidays, IRCTC (rail bookings), cabs, buses, cruises, charters and visas.