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Purple Turtle

Category: Formal education
Company: Aadarsh Technosoft Private Limited
Brand Origin: Bhopal
Established Year: 2012
Business Model: FOFO
ROI: 22-30 Months
Area: 500 Sq.Ft
Investment: 5 Lakhs
Franchise Outlets: 5
Google Rating: 4.5/5

About Us

Purple Turtle is an international Early Childhood Education (ECE)
the brand that has experienced massive growth within a short time.
Purple Turtle Preschool Curriculum has been developed by UK,
USA-seasoned children’s authors and early learning experts.
First Indian IP with books sold in more than 25 countries. 1 million+books have been sold and licensed all over the world in multiple languages.

Purple Turtle’s first animation series is an international co-production between India, Telegael from Ireland, Cyber Group

Studios from France. It is currently Live on Discovery Kids Channel in the MENA region (Middle East and North Africa)
Thousands of parents are satisfied with Purple Turtle books and learning resources Successfully completed more than 3500 digital preschool sessions even during the coronavirus pandemic.

500+ Franchise Brands
Ownership Type PVT. LTD
License Type
Main Product Cognitive learning, Self-control and Social skills, Language Studies
Logo Trademark Yes
Country/Region Bhopal, India
Business Automation Semi
Business Involvement Part Time , Fulltime

Franchise Model

Franchise Investment Details

Business Type Pre- School
Space 500 sq.ft (min)
Setup cost INR 5 Lacs
Franchise Fee NIL
Total Investment INR 5 Lacs
Model FOCO
Royalty 10%

Note: Furniture cost, Interiors other accessories will be as per the survey of the building 18% GST will be applied on Franchise and Master Franchise Fee

As per government rule, GST will be applicable on each payment
Interior Cost is variable, which is depends on design and area size (Sq.ft.)


Products / Services

1.1 Cognitive: Our mobile app, Talking Pen enhanced books offer sensory stimulation. Kids can explore the concepts (like the alphabet, or the environment) in depth, using sight, sound, and touch.
1.2 Speech and Language: The pen/app enhances kids’ language development. Every word is spelled out, every story narrated, and songs are sung by voice-over artists from the USA helping kids learn to read, listen and speak at the same time.
1.3  Socio-emotional: With stories and EVS topics like "Healthy Habits", "Good Manners" or "Keeping Safe", our books incorporate values and life skills.
1.4 Psychomotor: Hundreds of practice book pages not only strengthen kids’ understanding of English, Maths & EVS concepts but also promotes physical skills like eye-hand coordination and manipulation of small muscles (i.e., pencil grasp).

Agreement & Training

Agreement Year 3 Years
Agreement Renewal Fee NIL
Revenue sharing Ratio
Franchise 70
Franchisor 30
Number of staff 15

Support / Responsibility

1.1 Support in setting up the school
1.2 Support in Teacher and Staff Recruitment
1.3 Day-to-Day Guidance for Launch
1.4 Property Assessment and Market Survey
1.5 Access to International Library and Content
1.6 Teachers and Staff Training
1.7 Monthly Training and Weekly updates
1.8 Digital Marketing Support and Brand Advertising

School Layout Support
1.1 Modification in Existing Property
1.2 Interior Look and feel planning
1.3 Furniture, Education Accessories support
1.4 Classroom layout planning


1.1 We provide professionally designed business cards, pamphlets, brochures, stationery, etc. To reach out to your prospects.
1.2 Promotional display hoarding and flex banners designed to attract attention.
1.3 Lead management, CRM (Customer relationship management) access to attract and nurture your leads.
1.4 Assistance with enrollment, and admissions.
1.5 Digital promotional materials, including marketing videos to showcase and promote your preschool center.
1.6 Pages on Facebook, Instagram Google Reviews


Why Purple Turtle Franchise?
1.1 Satisfied customer base across 25 countries
1.2 the World renowned Education Board has created the and books
1.3 Talking Books enables interactivity among children
1.4 English Language Training Program based on ATOS and Lexile methodology
1.5 Helps in better comprehension
1.6 Learning becomes interactive, effective, and fun.
1.7 Proven effective for special abled children


Brand Origin


Expansion City

Pan India

Existing City


Blocked City


Research-based, easy-to-use curriculum for kids ages 3-6.
Purple Turtle Pre-school is not just a preschool but a concept of ‘pedagogical innovation’ that we keep at the heart of teaching and learning.
1.2 We have programs for children from 3 to 6 years of age (L-1 to L-3).
1.3 Our curriculum is aligned with NEP (National Education Policy) 2020 and is mapped with NCERT preschool learning outcomes.
1.4 Purple Turtle maintains a global standard of early education and also ensures that the curriculum meets the needs of all children across geographies.
1.5 We are constantly evolving and adapting to bring fresh ideas and the latest educational trends into every classroom.

Mr. Anuj Sharma


Address: B-244, Shahpura C Sector Bhopal Madhya Pradesh

Contact for Purple Turtle

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