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Firangi Burgers represent the Indian tadka in hamburgers. we aim at targeting consumers - more Youth, youngsters, college-goers, and teenagers who are fond of fast food which symbolizes both quality and economy.
We are confident of attracting huge numbers as our product is unique in the sense of its taste, price, and value proposition to the customer. We have carefully analyzed and segmented our approach towards youth and keeping in mind the taste levels of this group we have created this special product with a blend of more than 25 unique spices inside.
We have identified a massive market for burger lovers. We are a specialist in our product. Although the segmentation is Youth, we have been witnessing a huge change in the taste demands of the remaining group of elders who are liking our product as well.
Keeping this in mind the product has been developed and variants have been constantly produced in such a way that we are able to attract maximum categories and age groups as well.
VISION - We proudly serve the Best Burgers in the business plus a variety of real, authentic foods....all freshly prepared just the way you want.
MISSION - We will prepare and sell quick service food to fulfill our guest’s needs more accurately, quickly, courteously, and in a cleaner environment than our competitors. We will conduct all our business affairs ethically, and with the best employees. We will continue to grow profitably and responsibly and provide career advancement opportunities for every willing member of our organization.
As per government rule, GST will be applicable on each payment Interior Cost is variable, which depends on the design and area size (Sq.ft.)
1.1 Burger 1.2 Pizza 1.3 Momos 1.4 Quick Bites 1.5 Wraps 1.6 Meals 1.7 Shakes 1.8 Drinks 1.9 Mojito
Main points: 1. All the special ingredients will be supplied by the company. 2. All frozen and dry materials will be provided by the company. 3. All the exterior and interior layout guidelines will be provided by the Firangi Burgers interior consultants. 4. Royalty is to be paid on a monthly basis to the company @ 6% GST on gross sales. 5. Travel Expenses & Stay of Firangi Burgers officials at the time of Opening will be taken care of by the franchisee (for locations outside Mumbai). Salary+ Food & lodging for consultants of Firangi Burgers will be provided by the franchisee (for locations outside Mumbai.
MARKETING MIX PRODUCT- Firangi burgers mainly focus on Hamburgers, Cheeseburgers, pizza, and chicken snacks. PRICE- Firangi burgers serves the best burgers with starting price of Rs. 25/- (to satisfy the common man's taste buds). PLACE- Firangi burgers are increasing its stores all over Mumbai and very soon it will spread its branches across Maharashtra. PROMOTION- Firangi Burgers are always very keen to join online promotional activities in terms of sales, and marketing like GREAT INDIAN FESTIVAL RESTAURANTS organized by Times of India Group.
Tentative Projection for single store
% to NET Sales
Why Franchise with Firangi Burger? 1.1 Firangi Burgers which represents the Indian tadka in hamburgers. we aim at targeting consumers - more Youth, youngsters, college-goers, and teenagers who are fond of fast food which symbolizes both quality and economy. 1.2 We are confident of attracting huge numbers as our product is unique in the sense of its taste, price, and value proposition to the customer. We have carefully analyzed and segmented our approach towards youth and keeping in mind the taste levels of this group we have created this special product with a blend of more than 25 unique spices inside. 1.3 We have identified a massive market for burger lovers. We are a specialist in our product. Although the segmentation is Youth, we have been witnessing a huge change in the taste demands of the remaining group of elders who are liking our product as well. 1.4 Keeping this in mind the product has been developed and variants have been constantly produced in such a way that we are able to attract maximum categories and age groups as well.
Mumbai
Kandivali, Khar Road, Bhayander, Dahisar, Goregaon, Borivali, Andheri, Mira Road, Malad, Vile Parle, Santacruz, Bandra
Ahmadabad, Mumbai, Thane, Vasai, Kandivali, Nalasopara, Goregaon, Mira Road, Lower Parel, Roha
TARGET MARKET 1.1 People of age group 16 to 35 yrs. 1.2 Male and female both who are working and have no time to cook. 1.3 Targets the middle class (express counters) as well as high class (café model) people who can spend a handsome amount for their food.
Mob No. XXXXXXXXXX
Address: Ambedkar Chowk, Jambli Naka, Thane West, Thane, Maharashtra 400601