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Brownie Point

Category: Bakery
Company: Brownie Point India Pvt Ltd
Brand Origin: Mumbai
Established Year: 1997
Business Model: FOFO
ROI: 16-20 Months
Area: 800 Sq.Ft
Investment: 30 Lakhs
Franchise Outlets: 23
Google Rating: 4.3

About Us

Brownie Point was established in 1997 as a confectionery outlet in the busy streets of Bandra, Mumbai. Being established by Mr. Manish Khanna the company pioneered numerous varieties of fine desserts, cakes, pastries, brownies, and mousses. Over the span of the last 25 years the company has acquired a fine collection of confectionery cuisines from all around the world and has been synonymous in the confectionery industry of Mumbai, India.

What started as a diminutive cake store in Bandra, Mumbai has today culminated into a mega confectionery brand operating a fleet of outlets across Mumbai, Pune, Delhi, and Dubai Successfully conquering taste buds in the Indian Market as well as International Markets.

Our Overwhelming and extensive collection of over 500 different varieties of desserts, cakes, mousses, and brownies will surely tranquilize your taste buds and add a sweet lining to your loving memories. Our Products are made from finely selected rich Belgium Chocolate and Light non-dairy Creams Giving you the aesthetic pleasure of enjoying the fine taste and at the same time maintaining your healthy lifestyle.

500+ Franchise Brands
Ownership Type PVT. LTD
License Type FSSAI, Gumasta
Main Product
Logo Trademark Yes
Country/Region Mumbai, India
Business Automation Semi
Business Involvement
GST No 27AAOFB6577D1Z5

Franchise Model

Franchise Investment Details
Business Type Live Kitchen
Space 800 Sq. Ft.
Royalty (One Time Non-Refundable) INR 5 Lacs
Security Deposit (Refundable) INR 2 Lacs
Machinery & Equipment INR 7 Lacs
Raw Material INR 3 Lacs
Interior as per specification INR 6.5 Lacs
Licenses and Marketing INR 4 Lacs
Tech Software & Hardware INR 1 Lacs
Miscellaneous INR 1 Lacs
Total Investment INR 30 Lacs
Model FOFO
ROI 16-20 Months
Royalty 5%

As per government rule, GST will be applicable on each payment
Interior Cost is variable, which, depends on design and area size (Sq.ft.)


What business qualification does Brownie Point Seek in its potential Franchises?

The Following qualifications, among others, are essential to be considered for a franchise:

  1. An entrepreneurial spirit and a strong desire to succeed.

  2. The ability to manage finances.

  3. Passion for your business.

  4. Premise owner operator.

  5. Willingness to adhere to the guidelines and systems provided by Brownie Point.

  6. Willingness to complete a comprehensive training program and become proficient in all areas.

  7. Willingness to comply with franchise agreement Compliance.

  8. Financial resources.

What are the next steps in becoming a Brownie Point Franchise Owner?

  1. Review the initial packet of information and fill out the no-obligation application.

  2. After financial approval and understanding of basic terms, pay the token amount of Rs. 1,00,000/- to sign the LOI.

  3. Our representative will visit the location. Advice for specific areas and select the right location apt for the upcoming outlet.

  4. Do your Homework! Thoroughly read the agreement paper.

  5. Come to us for Decision Day. A 2 – hour meeting to show you the behind-the-scenes of a cake Shop, Discuss operating and marketing.

  6. The signing of the agreement.

What happens after I sign a franchise agreement?

  1. Phone Orientation with a Brownie Point representative: (timeline expectation for all processes from site selection to Opening)   

  2. Site Evaluation and selection: Complete site selection form to present for acceptance.

  3. Pre-construction design.

  4. Training.

  5. Order equipment and modular design.

  6. Begin Local Store marketing.

  7. Grand Opening.

What is the initial Investment?
30 Lakhs for Live Kitchen

How Much Profit can I make?
Profitability varies depending upon a number of factors, including sales, location, occupancy and operating costs, and the ability to manage and control the business. Our experienced executives will help you grow and make as much as saving in terms of profit.

How long does it take to be approved?
Initial financial approval takes approximately 24 hours. Brownie Point India has final approval for awarding franchises.

What is Brownie Point's royalty rate?
0% on Retail Outlet | 5% + Taxes on live Kitchen.

What about all raw material purchases and other purchases?
In Live Kitchen: Cakes, Pastries, and Savouries will be prepared directly in the live Kitchen Outlet.

Will Brownie Point Finance have any amount of money for the project?
Brownie Point does not provide any financing. The remaining cost, if any, may be financed through a bank.

What will be the term of the franchise agreement and when will the security deposit be refunded?
The agreement period will be for 5 years (60 Months). A security deposit will be refunded after the term (i. e. 5 Years) on the Completion of the agreement.

If there is a renewal, then again security deposit will be carried forward to the company.

Who will recruit the staff and what about training procedures?
In Live Kitchen Outlet:  Chefs & Helper will be provided by Brownie Point. Rest staff Franchise has to hire.

Who will Decide the Menu pricing and the sales promotions? 
Brownie Point will decide all menu pricing, menu items, and sales and promotion strategy.



Brand Origin


Expansion City

Mumbai, Nashik , Pune , Thane, Delhi, Navi Mumbai, Pan India

Existing City

Mumbai, Nashik , Pune , Thane, Delhi, Vasai, Dombivali, Ulhasnagar, Mulund, Dahisar, Borivali, Malad, Mulund Charkop, Mahim, Worli, Tardeo, Seawood, Kopar Khairane, Andheri Lokhandwala, Andheri J.B. Nagar

Blocked City


Brownie Point is a Product-Centric Brand. Established in 1997 as a confectionery outlet in Mumbai.

This is the place for everyone who shares one thing in common, the love for Brownies.

Experience the richness of Brownies, Chocolate Fudge, the Creaminess of a cake & the satisfaction of indulging in desserts without any guilt.

Healthier ingredient alternatives, macro counted recipes, and the love for tasty desserts. This is all that is required for them to deliver not just desserts and, but smiles of satisfaction too.

Their vision at Brownie Point is to provide their customers with high-quality, artisanal brownies, baked fresh to ensure the right texture, mouth feels and taste as compared to the mass-produced, Pre- Mix- based brownies available in the market currently.

Quality: Their Brownies are decadently rich since they are made with dark chocolate rather than cocoa, added to butter, castor sugar, and flour.

Flavors: Their Brownies are surprisingly satisfying given the richness of the ingredients, especially once they are heated, which magnifies all their characteristics, making them especially gooey, sweet, and velvety.

Brownie Point is especially proud of its fusion brownies that incorporate all kinds of popular chocolates by adding them to the basic brownie batter before baking.

They have a dessert parlor franchise model to expand their Franchise business further.

Complete training and a Prominent support system will be provided by Brownie Point to boost sales of the Business.


  • Agreement terms are for 5 Years.

  •  The agreement will be Renewable at 0 Cost.

  • Existing master franchises at Delhi, Nashik, Pune, and Dubai.

  • Live Kitchen Model Starts from 30 Lakhs where royalty will be 5% on sales.

  • The brand will provide Chef & Helper for the Live Kitchen Model.


Mr. Satish K. Nichite


Address: shop no 1 dunhill apts, Dr Ambedkar Rd, next to muah salon, Mumbai, Maharashtra 400050

Contact for Brownie Point

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