The thought of owning a franchise must have crossed your mind at least once. And why not? Franchises are an amazing way of being an entrepreneur and own an establishment, with help from the franchisor. There are many ways to get into the franchise game but food franchises are in a league of their own.
In the food franchise league, there are many offshoots that you can try but today we will focus on dessert franchises, because they are much in demand and easy to run.
Dessert franchise opportunities
Within the dessert franchise, there are many products that you can specialize in.
You could pick one or a combination of two and look out for the brand which matches your requirement. There are many dessert brands out there, some domestic and some international, who whip out tasty treats for their patrons.
Why you should choose a Dessert Franchise
Desserts are popular in any country. In India alone, the frozen desserts and ice cream market in India has increased from Rs 24 billion to Rs.34 billion and is slated to go up to Rs 41 billion in 2020. People in urban India frequent dessert parlors to satisfy their cravings of milkshakes, ice cream, jellies, frozen yogurts, etc. The market is getting a huge wave of International brands who have identified India as a potential market for their products. Not to be left behind, Indian brands are also upping their game and providing franchise options to people to expand their territory. You can check the list of Dessert brands available for franchise here - https://bit.ly/2AWyUn0
Dessert franchises are available from 5 lacs onwards as a onetime investment. The Return on Investment (ROI) ranges from 12 months to 24 months. You can choose a FOFO model (Franchisee Owned Franchisee Operated) which is very popular. Other models include FOCO (Franchisee Owned Company Operated) and COCO (Company Owned Company Operated). You will also have to scout for a good location, with decent floor space, and figure out if the neighborhood suits your franchise goals.
Be acquainted with your product. If you choose gelato or waffles, make sure you know all about it before you get into business. Learn about how to handle storage, inventory, seasonal variations, and packaging. You will get help from the franchisor, no doubt, but it’s great to get your hands dirty from the start.
Own a franchise that complements your personality
Every franchisor has its pros and cons. You have to decide what’s best for you and choose a brand that best suits your needs. Update your skills if you are lacking in any, and do your best. While franchises are the best way to be an entrepreneur quickly, it does have its shortcomings. The trick is to be able to stay on the top of any problems you might have as a franchisee, and make your customers feel at ease.
Benefits and advantages
Being a dessert franchisee will not only give you a chance to be an entrepreneur, it will also give you a chance to learn new things. Getting to know about the shelf life of your product, finding the right cooling equipment, interacting with your customers etc. are perks of owning a franchise. That’s not all, According to some reports, the profit margin for desserts starts upwards of 20% and can vary depending on the size of the serving offered.
Dessert franchises are mostly a sweet deal, and if you are doing well it becomes a sweet reward in itself.